ABERCROMBIE KIDS RETAIL EMAIL DESIGN

Contracted for six months with Abercrombie & Fitch’s Kids division, where I collaborated closely with the digital team on UX asset production for weekly marketing emails and website updates. In a fast-paced retail environment, I coordinated with a team of four designers to delegate production tasks efficiently, partnered with merchants to align creative with promotional priorities, and managed weekly photoshoots with the in-house photography team to ensure timely campaign delivery. I also worked alongside brand copywriters to maintain consistent tone and messaging across all assets, helping drive alignment between design, content, and merchandising goals.